About
Hi, I'm Aloïs, a Swiss-based UX/UI Product Designer with 8+ years across web and digital products, in agencies and product teams.
I trained in visual communication for seven years, then spent time in agencies doing art direction — on subjects like watchmaking, winemaking, insurance, transport. Then I moved to in-house product design, working on complex, configurable software: the kind where a single screen has to serve very different people doing very different things.
That path left me with a particular combination. I think about structure and purpose — what an interface needs to do, and for whom. But I care just as much about craft: how it looks, how it moves, how it feels at the level of a single icon or a transition. I don’t think those are separate concerns. For a year, I taught interface design and portfolio workshops at CPNE. I got a lot wrong — tried to cover too much, mostly — but it taught me as much as I taught anyone else.
Outside of work, I put hot sauce on almost everything I eat, I pick up guitar whenever someone needs a spare pair of hands for a session or a gig, I like to hike to places I haven’t seen yet, and I take photographs when I get there. Most of what I enjoy has the same shape: getting into something closely enough that you start noticing what you missed the first time.
If any of this sounds like the kind of person you’d want on a project, I’m not hard to reach.
How I work
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I start with the problem, not the screen.
Before designing anything, I want to know what people are trying to do, and where they get stuck.
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I care about craft as much as structure.
How a screen is organised, and how it looks, moves and reads, down to a single icon: I don’t treat them as separate jobs.
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I look at how a product works, not just how it looks.
Rules, scoring, navigation, content structure: a lot of design happens beneath the interface.
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I work closely with developers, product and QA.
From priorities to delivery, I’d rather solve a constraint together than hand over a file.
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I’m honest about what the evidence shows.
A small test is a small test. I’d rather state the limits of a result than let a number say more than it does.
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I learn new tools by using them on real work.
Figma, Rive, functional prototypes, AI: a tool earns its place by improving the work.
Worked with
In-house
- Logitech
- Logitech G
Agency work, at Smile Suisse
- Patek Philippe
- OCAS
- Henri Badoux
- Obrist
- Chatelain
- Fondation Haute Horlogerie
- Spontis
- Walibi Holland
- FNAC
- Groupe-E
- Croix Rouge
- Loterie Romande
- Transports Lausannois
- Protection Civile Vaudoise
- Romande Energie
- Valmont
Experience
- 2024–2026 UX/UI Product Designer, Logitech Software for the MX Consoles, the Logi Actions SDK with the SDK team, and software-wide topics with the platform team, such as error states and the design system.
- 2025–2026 Lecturer, CPNE Interface design and portfolio courses, Interaction Media Design.
- 2021–2024 UX/UI Web Designer, Logitech Web design team: MX, Ergo and Gaming product lines.
- 2018–2021 UX/UI Designer, then Junior Art Director, Smile Suisse Websites, apps and intranets; art direction and digital style guides.
Education
- 2014–2017 BA in Visual Communication, ECAL Media & Interaction Design.
Languages
French (native), English (fluent, C1), German (basic, A1)